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Driving Change The challenge for the future will consist in creating harmonious relationships among human beings, nature, and technology. A new ethic that will guide the change toward lasting values: quality instead of quantity, authenticity and sustainability, interpreting the dreams and emotions of every person. A mood of simplicity can be perceived, enhanced by delicate decorations and motifs inspired by traditional crafts, lace making, embroidery and patchwork. Primary resources are being rediscovered, and direct contact with nature is expanding with material interpretations of plant textures, including various woods, paper, rubber, etc. Decorations overlap in a mix of motifs borrowed from antique carpets and fine filigree work. The wide expressive potential of clay, stone, plaster and authentic marble is explored. A post-industrial aesthetic vision is taking form, based on details inspired by metal, concrete and rubber. Luminosity and transparency find eloquent expression in new vitreous blends and crystalline formulations. By way of setting up a contrast to this deliberate understatement, the “surprise effect” is still quite strong. A powerful burst of energy and an innovative thrust are provided by chromatic effects, as well as by experimental mixes and new technologies.
MOODS 2011
“Beauty will be our salvation,” wrote Dostoevsky. "Who will save beauty?”
Design, ideas, innovation. In a harmonious quest for a personal and original aesthetic language. The freedom to mix elements and materials, to layer decorations and colours, creating a unique style with inventive verve in a constant play of give and take. Bold graphics, optical design and micro-geometric patterns change rhythm; they repeat and multiply, are enhanced by anomalous chromatic intrusions and are transformed into original puzzles.
Contrasts and illusions that trick our senses. Floral motifs and classic decorations are delicately developed in an alternating evocation of past and present, without ever appearing nostalgic. Lines, marks, messages and subtle strokes, blurred and eroded, appear dematerialized in their neutrality. The twentieth century, with the wealth of its avant-garde movements, provides us with a plethora of splendid decorative inspirations with a modern flair. Stylised flowers, sprouts and bulbs, as well as the rigorous construction Deco and Bauhaus motifs. Elements of urban decoration, metals, cement, stone, walls and prospect stimulate new solutions for large spaces, transforming themselves into three-dimensional relief effects or profound incisions, modulated by plays of light and shadow. They are embellished by metallic intarsia effects, colourful veining and rusty streaks.
Scrapes and cracks invent rudimental imaginary material effects. Inspired by nature, wood, cork and rattan surfaces predominate. Sometimes in the original rough forms or polished and smoothed, wavering between stark austerity and sense of warmth and protection. Inspired by textiles, intertwining, woven effects, netting and tangles appear as if solidified on surfaces, imperfect and unique. Upholstery and carpet patterns, lace and macramè narrate stories of ancient tradition. Primitive multiethnic inspirations blend with refined expressions of advanced art and culture liberating the imagination and daring to vaunt bold colours, testaments to parallel universes, the kaleidoscope of our age.
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MOODS 2010
Connecting the minimal, the realistic and the natural with the ornamental, the imaginative, the colorful and the extravagant.
A creative journey in which ideas, decorations and colors cross paths, overlap and integrate in the most unexpected of ways to establish and impose new solutions. The stimuli that shape future trends show multiple values that may be interconnected to enhance the aesthetic quality of products and their functionality. To increase the power of seduction, elegance and prestige. To address needs for uniqueness and globalization. To promote long-lasting, sustainable development, of the essence in the new social awareness that embraces the values of sobriety, ecology and ethics. Uniqueness and individuality become established and influence lifestyles. The return of a desire for personalized spaces, tiny customized havens to be interpreted according to mood, to be defined according to the innovate codes of Moods 2010.
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MOODS 2009
Diversity creates innovation. This season’s creative strategy combines the excitement of complexity with the calm of simplicity. Duality and contraposition, contaminations and precision, simplicity and imagination interact in the quest for diversity that forges innovation. As in a jigsaw puzzle, the scattered pieces are eventually placed in their exact positions to create projects with a clear meaning and aesthetic.
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MOODS 2008
“The architecture that we think of as poetry should be called harmony, like the beautiful face of a woman.” This quotation by Carlo Scarpa provides the perfect link between the theme of HARMONY explored in Moods 2007 and ARCHI-BODY, the leitmotif of MOODS 2008, which has a strong communicative and emotional impact.
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MOODS 2007
Take a look at the trend which Ferro Moods publications have been setting for the last few years and you’ll realise that the way our lifestyle influences our world and our homes has been taking a very clear direction: it is focusing on the individual. Putting man at the centre means giving new values to desire, creativity and emotion. Increasingly, products are presented to consumers along story lines which are designed to appeal and intrigue without losing that all-important credibility and coherence in terms of real content value.
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MOODS 2006
New tensions and ancient passions compete to project themselves into the future. It is the search for beauty, driven by the desire to transcend the negativity of current times. Dreams and desires, intuition and emotions, direct the choices for 2006 towards gently abstract environments. Environments that are pleasantly uplifting and contain a delicate touch of fantasy. The overall effect is an exploration of surfaces, colors and lights that invent a new language to transmit sensitivity and empathy.
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MOODS 2005
We feel the need to hope for a better world, a world that is prepared to take positive steps ahead. We want to rediscover our own rhythms and unveil our "joie de vie". Only natural simplicity and the quality of life's essentials will win us over and lead the way. It is choosing a responsible, pragmatic and conscious lifestyle. Materials and colors used in new ways, to convince consumers with sophisticated tastes, consumers that are ready to personalize their own universe.
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MOODS 2004
How Ferro's ceramic glaze technology and fashion trends can help gain an understanding of how the world around us and the ceramic market are evolving. Have a look at the recent trends publication developed and issued by Ferro together with one of the most well known interpreters of fashion trends and social changes. Suggestions about color trends for the year 2004.
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